Creating a captivating LinkedIn Profile is a vital part of your career search. LinkedIn has more that 475 million users (2 people join every second) world-wide. A powerful LinkedIn Profile can serve as an effective partner to your resume, when done properly. Take note of the following tips:
Professional Photo Headshot - This photo must solidify your professional brand and say "I am a career-minded professional looking to make strong connections with prospective employers and like-minded individuals." If you have not done so already, hire a session with a corporate headshot photographer. This is the first exposure many will have to you professionally, and first impressions matter.
Determine the Purpose for Your Profile - When it comes to your career, every move you make should be strategic. Nothing should be done by chance. Your approach to the development of your LinkedIn Profile should be no different. Before you make any changes, give some thought to whether the profile is for near-term employment or long-term branding. How you build it out depends upon this. For example, a professional seeking employment as a Data Analyst may consider going heavy in that direction. But they may decide to brand themselves as an all-around IT professional for consulting purposes. This will affect your approach to every section of the profile, so make sure and give this some serious thought.